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About Us

Empowering Parenthood. Elevating Health. Always with Heart. 

Your Health, Our Commitment

SINCERE HEALTHCARE GROUP

At Sincere Healthcare Group (SHG), we believe every person deserves the chance to lead a healthy, fulfilled life—and for many, that begins with the dream of becoming a parent. Since 2010, we’ve touched the lives of thousands, helping families grow while expanding into a trusted name in fertility, women’s and men’s health, and advanced surgical care. 

 

Rooted in our name ‘心佳馨’, we stand for sincerity, care, and excellence. Our mission is clear: to walk beside you in every chapter—whether you’re starting your fertility journey, managing a complex health condition, or simply prioritising your well-being. 

 

With a multidisciplinary team and expertise in obstetrics, gynaecology, andro-urology, and minimally invasive surgery, we offer personalised, compassionate care built on trust and advanced medical innovation. 

 

At SHG, your health, your hope, and your future matter deeply—and we’re here for you, every step of the way.

Our Key Milestones

Apr 2025

Launched our First Focus Group Session – better care starts with understanding.

We launched our first Focus Group Session—a meaningful step toward understanding the real needs and concerns of individuals across different age groups, life stages, and genders. This ongoing initiative helps us gain deeper insights into experiences with reproductive health, gynaecology, andrology, and fertility at every age. 

Feb 2025

First IVF and O&G Centre to have a Director of Regulatory & Quality Assurance 

This is a pivotal role as we continue to prioritize quality service and patient care above all. Ensuring compliance, safety, and excellence in care is not just a commitment—it’s our mission.

Dec 2024

Pioneer First-of-Its-Kind Integration of Western Medicine and Traditional Chinese Medicine for Reproductive and Fertility Treatments

This first-of-its-kind partnership underscores a shared vision to enhance patient care by combining the precision and innovation of Western medicine with the holistic, time-tested approaches of TCM. 

Nov 2024

First to explore potential of 3rd generation sequencing

This innovation represents our commitment to enhancing genetic testing capabilities, improving IVF success rates further, and reducing the risk of genetic disorders—fostering healthier outcomes for families.  

Oct 2024

First in the Asia-Pacific region to adopt a cutting-edge, cloud-based remote monitoring solution

First in the Asia-Pacific region to adopt a cutting-edge, cloud-based remote monitoring solution, reinforcing our dedication to safety and quality in embryology and IVF. This advanced system provides 24/7 real-time tracking, with instant alerts across multiple channels, ensuring swift responses to maintain the optimal environment for embryo culture and storage. 


With the enhanced temperature monitoring for both embryo storage and medication refrigerators, we’re safeguarding the integrity of every treatment, delivering the highest standards patients expect and deserve. 

Sep 2024

CSA Cybersecurity Certification - Cyber Essentials Mark

Strengthening Our Cybersecurity for a Safer Future, to protect and safeguard all data against malicious cyberattacks, and fortified our defences and ensured the security of what matters most—people’s trust and safety. 

2021

Women's Health & Fertility Medical Centre Of The Year In Asia Pacific

  • Sincere IVF Centre Of The Year Asia Pacific 2021
  • O&G Partners Fertility Centre Of The Year Asia Pacific 2021
  • IVF Centre @ Gleneagles Medini Of The Year Asia Pacific 2021
2020

Women's Health & Fertility Medical Centre Of The Year In Asia Pacific

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